For today’s businesses, fake reviews can be a huge issue. Today, nearly everyone goes online to look for local businesses, and around 90% trust reviews as much as they would a personal recommendation. Fake reviews becoming more prominent could reduce consumer trust in the reviews or give the competition an unfair advantage. Below are some statistics on the number of fake reviews...

The major Google algorithm update in 2018 was indicative of Googles increasing focus on ‘Trust’ as a significant factor in website promotion in search engine results. The Three Pillars, Expertise, Authority and Trust (E.A.T.) form the foundation of search engine optimisation (S.E.O). These vital elements are essential to any S.E.O strategy. Much like any smart business owner,...

Search engine optimisation (SEO) is a strategy used to increase the visibility of a website and the quantity and quality of website traffic in order to boost conversions. SEO refers to a number of applied tactics that are used to drive targeted website traffic to a website by obtaining a higher ranking in search results on search engines such as Google, Bing and Yahoo. Businesses...

Somebody must have told you once upon a time to use the Google AdWords. You are more likely to hear it if you happen to Google search or work with a consultant in marketing. Immediately your Google search, the PPC {Pay-per-click} adverts come out on your result pages. These ads are effective methods you can use to generate traffic. Moreover, the traffics you will get are those that...

The same processes that you will follow when you want to choose a name for your new Company are similar to choosing your domain name. You need to consider many factors and to think about it carefully. Moreover, your website identity is the domain name you answer. That is why; you need to ensure that your chosen domain name will fit your business. Also, it should be the one that can...

I can hear you starting to think I am referring to real estate or some abstract story about a house with no number, but what I am actually talking about is how many businesses have a website and then do not allocate the time or resources to advertise it. This is such a common situation in our industry, where the common believe is that if you build it they will come. The reality is...

Back in the days like 2010, Search Engine Optimization was all about getting as many backlinks as you can. Furthermore, you can even add as many keywords as you can. Thus, what people know then as SEO is that it produces results to enable us to change engineer content that rates higher.  However, these days, what people know about the search engine has changed. As a result, its...

Web Design Davao was approached by a group of eager young students from Agusan del Sur State College of Agriculture and Technology and Computer Research Network last month, asking if we would be able to accomodate their requirements for on the job training to compliment their course material. We were honoured to accommodate the talented students and to offer what experience we had...

If you operate a small business in 2018, having an online presence is an essential component to your business. It’s not just optional anymore, it’s necessary. Without one you are missing so many opportunities! What we mean by an “online presence” isn’t just a website, although that’s important too. We’re also referring to social media profiles, blogs, videos on YouTube, digital...

The Google Broad Core Algorithm is the third update of the algorithm released this year and for many is considered perhaps the most momentous update since the 2012 release of Google’s Penguin. Now that this core update is live and running, many websites have been affected, in particular, how these sites display and rank on Google search result pages. Google advised the public, via...