We have all heard people suggesting that every business website needs to invest in SEO, AdWords, Facebook and all the other variations of online marketing available. Is this really going to help your business website though and more importantly if it does help, in what way? Like most marketing options, they can have great rewards if they are targeted correctly, have the right...

Let’s be honest, anyone doing business today has considered setting up an online identity to capitalise on today’s digitally connected consumers. Many have already taken the first step by setting up a social media page or even business branded email addresses for staff. Some have even gone to the next step and invested in a website for their business, all of this is to...

It can sometimes seem difficult to even think about entering into the world of web design. Yet you shouldn’t let the world alone discourage you from trying to pursue and endeavors that you feel like you can profit from. The tips in this article can help you understand some of the key aspects of web design. When you’re thinking about how to design a website, you need to...

When it comes to your website, extra attention should be paid to every minute detail to make sure it performs optimally to serve its purpose. Here are seven important rules of thumb to observe to make sure your website performs well. 1) Do not use Splash Pages Splash pages are the first pages you see when you arrive at a website. They normally have a very beautiful image with words...

No matter how brilliant your website design is, if it is hard to reach the content of your site then your site is as useful as an empty shell. Here are some tips to improve the usability of your website to ensure it serves its functions optimally. The first method is to make sure the typography of your content is suitable. If you have large blocks of text, make sure to use CSS to...