The major Google algorithm update in 2018 was indicative of Googles increasing focus on ‘Trust’ as a significant factor in website promotion in search engine results. The Three Pillars, Expertise, Authority and Trust (E.A.T.) form the foundation of search engine optimisation (S.E.O). These vital elements are essential to any S.E.O strategy. Much like any smart business...

It seems that 2019 is well and truly here now, with January 2019 being in the past already, and we are all likely feeling a little overwhelmed with just how fast time seems to be passing by. It would appear that this sentiment is being widely felt by the masses, as can be heard many cafes, restaurants and all over social media feeds this month. While this may be a shared feeling...